Category Archives: Canada

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Dec 29

Canada’s Young Athletes Delivered in 2012. Now…Will Sponsors?

Posted on December 29, 2012 by The GM

It could be argued that Canada has never produced a crop of young, unheralded athletes like the group that emerged in 2012. From popular sports like hockey to largely ignored athletic endeavours such as track & bobsleigh, young Canadians delivered … Read More →

Posted in Canada, Hockey, Personalities, Sporting Events, Sports | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment
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Nov 10

A Critical Moment for the CFL Brand

Posted on November 10, 2012 by The GM

This weekend, the Toronto Argonauts take to the field vs the Edmonton Eskimos in a CFL Division Semi-Final. Far more is at stake than simply a place in the East Final against the mighty Montreal Alouettes. The long-term strength – perhaps … Read More →

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Feb 27

How Non-Specialty Broadcasters Can Stay in the Game

Posted on February 27, 2012 by The GM

The sports media landscape in Canada is undergoing seismic change.  It’s leaving Canada’s fringe sports broadcasters [CBC and The Score] in a serious conundrum – pay the big bucks for new rights or leave the playing field to deep-pocketed competitors. … Read More →

Posted in Canada, Sports | Tagged , , , , , , , , , | 2 Comments