Tag Archives: Right to Play

Apr 27

Pro Jerseys a Great Fit for Social Causes

Corporate logos on team uniforms is not a new phenomenon, its visibility dependent on sporting tradition in various countries. While North American leagues struggle with its merits, a more socially acceptable form of marketing has taken over pro jerseys. Cause … Read More

Posted in Sports | Tagged , , , , , , , , , , , , , , , | Leave a comment
Mar 31

Beware The Dark Side of Sport

Recent developments at the highest level of international sport have caused the world to re-examine the transformative power of sport. Firm believers in its positive strength have seen a dark side – a side that has dire consequences which extend … Read More

Posted in Sports | Tagged , , , , , , , , , , , | Leave a comment
May 24

How Jersey Advertising Will Penetrate Pro Sports

A recent article in the Sports Business Journal declared that jersey rights fees for the Big 4 pro sports leagues could total over $370 million. That’s a lotta cake to leave on the plate! It would logically suggest (given revenue-hungry … Read More

Posted in Sports, Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment